01 / Taiwan
Taiwan
Taipei
A real sense of connection between Japan and Taiwan. People from different fields gathered in one place, creating bonds that sightseeing alone could never reach.
Engaging with local people and stepping one layer deeper into the country. The first gathering gave us a real sense of creating a shared space between Japan and Taiwan, not something completed on the Japanese side alone.
Highlights
What we did
City experience
Exploring Taipei's signature areas, from Taipei 101 to Dadaocheng and Dihua Street. With a meal at Din Tai Fung and evenings out in the city, it was time spent walking the streets and feeling the everyday rhythm of Taipei, not just its sights.
Cultural visits
Visits to the Museum of Contemporary Art Taipei, the Taipei Bottle Cap Factory and Songshan Cultural and Creative Park, hubs of art, culture and the creative industries. From historic streetscapes to old buildings and industrial sites reborn as places for culture and business, a broad look at Taiwan's history and how its cities are being shaped today.
Local exchange
Around 40 people, mainly entrepreneurs and business professionals of the same generation from Japan and Taiwan, gathered for an exchange session sharing each country's business environment and current trends. Discussions across fields and borders revealed each other's ways of thinking and values, and opened the way to new connections afterwards.
Dinners
A big banquet with Taiwanese friends, opened with a toast to Japan–Taiwan friendship. Sharing the same table beyond titles and positions, connections deepened naturally over food and drinks. The members from Japan also set aside time to eat together, and talking in an unfamiliar setting brought the participants closer to one another.
Gallery
Moments from the trip
Participants
Who joined
Entrepreneurs, business owners, investors, professionals and people from the entertainment industry took part. 16 participants (88%) said they would join again.
Country Partners
Our partners in Taiwan
Sophia
Japan–Taiwan business consultant
Based in Taipei, with long-standing ties to Japan and a second home in Saitama Prefecture. Fluent in Japanese. A former Dentsu Taiwan employee specializing in advertising and marketing, she has spent more than ten years helping Japanese companies enter the Taiwanese market. She now runs a consulting firm dedicated to Japan–Taiwan business, supporting market entry across food, cosmetics, manufacturing and distribution, including projects with Japanese local governments such as Aomori and Ibaraki prefectures. Drawing on her extensive network in Taiwan and local marketing expertise, she provides end-to-end support from sales channel development to events, advertising and web promotion. As a Country Partner of The Asian Hub, she builds the network connecting Japan and Taiwan.